What is boom RUNNING?

boom RUNNING was born of the belief that running is a sport that can change lives.

What started out as an exchange of ideas while running along San Diego’s iconic waterfront has evolved into a credo, a lifestyle, and a brand of apparel designed exclusively for runners. All runners.

Steve Johnson and Mike Daly, founders of boom RUNNING, are living, running proof of how running can change and improve lives. Fundamentally transformed by the sport of running, these two competitive, running enthusiasts have taken their passion for the sport and set out on a mission to positively impact the lives of others.

It’s their belief that running was at its purest during the original running boom of the ‘70s and ‘80s. Ignited by the U.S. capturing gold in the 1972 Olympic Marathon, the popularity of the sport soared as Americans everywhere began hitting the roads. Today, a second, unprecedented running boom is underway, one that's changed the lives of its founders and ignited their collective passion to promote the original movement through the launch ofboom RUNNING.

This passion is embedded in boom RUNNING's fresh, new line of vintage, super soft tanks, tees, and tops, reminiscent of what runners were wearing during the original running boom. These pieces were designed and created exclusively for runners, by runners. They're perfect to throw on after a run or anytime you just need something cool and comfortable to wear in a casual setting.

Running changes lives, and boom RUNNING is a brand dedicated to promoting and continuing that mission. Proceeds from every sale of boom RUNNING's apparel will be donated to youth running programs that teach and promote the sport of running. 

Join the movement.


Official Sponsor of the Running Boom